- We continue to expect Hong Kong (HK) mainland Chinese visitor (MCV) insurance purchases to drive Prudential (SGX:K6S)’s 1H23F new business profits (NBP), and forecast Prudential’s 1H23F NBP growth of 34% y-o-y on an actual exchange rate (AER) basis (1Q23: 26% y-o-y).
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Reliance on the agent channel and increased agent productivity
- We believe that a reversal of the significant deterioration of agent productivity improvement over the 2018–2022 period has helped Prudential’s HK annualised premium equivalent (APE) growth outperform peers in 1Q23 and 2Q23F.
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Continued tailwinds for MCV growth due to several reasons
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